Mobile SMS Marketing

Reach your target audience through the power of mobile marketing and effectively promote your USA-based business through Bulk SMS.

In these troubled economic times you need the affordable and easy-to-use marketing medium of mobile phones. Consumers, faced with an increasingly fragmented media market bombarding them everyday with unwanted marketing messages, are becoming unresponsive to traditional advertising mediums. Read on to discover how to tap into the power of mobile marketing.

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Download 2008 Mobile Marketing Guide

Download Clickatell's simple 'How-To' guide and start implementing your own mobile campaigns straight away!

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Confronted everyday with ‘push marketing’ on television, billboards, spam email and print publications, consumers are shutting out what they do not want to hear. The acknowledged advantage of mobile marketing is the delivery of text messages to a consumers most personal communication device – their mobile phone and with their permission!

One of the first things affected in bad economic times is the marketing budget and it is in these times that you need to get the highest returns on your investment. Mobile marketing is affordable, easy-to-use and effective. Clickatell’s range of award-winning SMS applications and its accessible SMS Gateway provide the best mobile marketing solution.

Cell phones are used by over 3.1 billion people globally. 89% of major brands plan to market via mobile phones by 2008. 40% of major brands have deployed text messaging (SMS) campaigns. Source: Airwide Solutions independent survey of 50 brand name companies

Some examples of mobile marketing campaigns are SMS text messaging campaigns, mobile surveys, ‘text-to-win’ competitions, viral SMS campaigns, text voting and mobile CRM programs. Simply put, mobile marketing is an umbrella term describing campaigns that use mobile phone technology. It can be used to promote brands, add value to customer services or increase your customer base.

The added advantage of mobile marketing is that no technical know-how or special skills are needed. Clickatell provides excellent technical support and back-up and the SMS applications themselves are very easy to use. Test-drive them by signing up for a trial-run of Clickatell’s Communicator 2 product. You only need a computer that can connect to the Internet to use this accessible and affordable product. Or if you need to customize your application, website or program for SMS capability, discover how easy-to-use Clickatell's developer friendly API's are. Our API's cater for more sophisticated mobile marketing needs such as scheduled or trigger-based SMS messaging. All of our products use our award-winning and robust SMS Gateway.

Leading US companies have embraced mobile marketing as an excellent way to improve their customer relations as well as open up new consumer markets through Bulk SMS messaging.

SMS is the most often recalled mobile marketing method with text messaging generating far more responses – 70 percent – compared with 41 percent to surveys and 30 percent to email offers. Mobile web and coupons were also much less effective than text/SMS amongst respondents. Direct Marketing Association: “Research report” – Jul 2008

Research shows that approximately 6.5 trllion SMS text messages are sent around the world per month! Imagine being able to access this market. Two thirds of mobile phone users in the US are active users of SMS text messaging – roughly 1.8 billion people are actively texting today! Click here to read why SMS marketing solutions are so effective.

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